Developed print and media collateral to enhance brand recognition, strategic positioning, and program experience of Performance Trust University. The material presented at this multi-day course held by Performance Trust Companies further reinforces them as a thought leader in the financial industry.
Score Card Exercise Materials
Attendees used score cards numbered one through five for various course exercises as a way to interact with the presenter and with each other.
Attendees received binders with their customized information (name and company) as a cover page for the binder materials.
Inside Cover Closeup
This seal was developed by a team of designers in order to enhance the brand of Performance Trust University and Performance Trust Companies as recognizable influencers in the financial industry.
Attendees would receive these materials and more during the event.
Performance Trust University Postcard
One of a few marketing campaigns for Performance Trust University.
The Performance Trust University seal was placed on multiple materials, this being the glossary of bond terms.
Color values were given to score cards labeled one through five for easy high versus low recognition.
Additional Score Cards
The score cards and other loose materials were placed within each attendees binder for easy access and sleek organization.
Nametags were created based off the theme of each course, this model having to do with a speech competition.
Event Postcard Front
The front view of a brand campaign for a financial conference advertising Performance Trust University.